From the outside, Natalee Shimerdla always looked polished and professional. People took her seriously in her corporate job and her...

You may not realize it, but you’ve walked around being bound by hidden rules for a long time. Rules about what to wear in this or that...

Style is about more than just your appearance. It’s a leadership tool that reflects personal authenticity and vision which requires...

You open your closet and nothing feels right. Everything fits, you have plenty of options, but somehow nothing feels like you . That...

Staring at a closet full of clothes but feeling like you have nothing to wear? If your style suddenly feels "off" or disconnected from...

Discover how Brooke transformed her wardrobe and built a standout personal brand as as CMO through strategic style choices.

"Should I invest or save?" I’m asked this often. Find out the 4 criteria I use to determine if I should spend or save on my style.

On Aug 20, 2020, I set up a card table and my styling business became official. I left a 20 year career to pursue my greatest love: Style.

In a "more is more" world where we're looking for the next dopamine hit, how can we learn to love what's in our closets? Can we love less?

Be honest, have you avoided buying - or wearing - a certain style of clothing because you didn't have the right undergarments? Or, have...

Do you believe you have a power color? A color that lights you up and makes you feel like you can conquer the world. A color that gives...

Normalize failure as a key to success. Last weekend, I was out shopping to pick up a few last-minute holiday gifts on my list, and...

You may need a stylist if... #1 You are easily frustrated by online shopping, or hate shopping altogether. And when I say hate, I really...

Whether we realize it or not, most of us women have ingrained beliefs about style. Beliefs we don't even think about on most days, but...

5 Ways to Build a Smart Wardrobe That You Actually Love and Wear. It is estimated that the average woman (with a life expectancy of 80...

Many women tell me they hate shopping. And by hate, I mean loathe. Everything about it causes stress and anxiety and frustration. Feeling...

What myths have you heard about working with a personal stylist or image consultant? They're too expensive, they push certain styles or...

I spent the weekend trying on outfits from my closet for my upcoming brand photo shoot, and then ordering more, just to nail the right...

In a few weeks, I'll be embarking on my first official brand photo shoot for my styling business, Style Decoded. Which means I'll be...

How often do you pass by styles you see in stores or online because you think you can't wear them - or because you've already sworn off...