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How to Create a Style Strategy That Aligns with Your Personal Brand
You might have this misconception that stylists always have it figured out when deciding what to wear. But as a stylist, I’ve had plenty of panic moments, too. Recently, I attended a high-profile event: a dinner with seven- and eight-figure-earning female business owners. I started spiraling almost immediately upon signing up for it. (Oh, and we were also going to be photographed and filmed in case we wanted to use it for social media, so no added pressure)! Thankfully, I man
emsteinbrink
5 days ago17 min read


Speaker Style Rules That Make You Forgettable (and What to Do Instead)
Have you ever opened an email before a speaking engagement and immediately spiraled into panic—not about your talk, but about your outfit? Perhaps the event planner listed a dozen dress code rules in it, like avoiding bright colors and patterns or coordinating with a brand palette. So then you find yourself standing in front of your closet, wondering if your signature look is “too much.” But true visibility doesn’t come from blending in. It’s built on standing out with intent
emsteinbrink
Oct 2714 min read


Are You Dressing Like the Face of Your Brand or Who You Used to Be?
You took the risk of starting and running a business. You’ve led teams and worked with dream clients. You’ve spoken on stages and showed up on social media. So you already feel confident in your role as a business owner. But when it comes to your clothes, that confidence suddenly wavers. Why? Whether you’ve been playing it safe in black blazers or are dabbling in bold fashion but not feeling fully yourself, it’s time to shift your mindset, reclaim your style, and start showi
emsteinbrink
Oct 2018 min read


Why Playing It Safe With Style Keeps You Invisible as a Personal Brand
You’ve searched for trending outfits for the season and Googled “what to wear as a speaker.” You’ve scoped out how others in your...
emsteinbrink
Oct 1321 min read


Why You Still Haven’t Figured Out Your Style (and Why That’s Okay)
You’ve built a successful business. You’ve landed the clients and scored the speaking gigs. You’re a confident, capable, and resourceful...
emsteinbrink
Oct 613 min read


Why Outfit Polls on Instagram Are Sneakily Eroding Your Self-Trust
“What outfit should I wear?” Putting up polls on Instagram with questions like the above seems like a bit of harmless fun. You probably...
emsteinbrink
Aug 2712 min read


How Danelle Schlegelmilch Reclaimed Her Style by Investing in Herself
Are you allowing yourself to fully shine as a business owner, or are you letting yourself get lost in the daily minutiae? After feeling...
emsteinbrink
Aug 2527 min read


How to Stop Wasting Time Deciding What to Wear Every Day
I’m sure you’ve been there: staring into a closet full of clothes, yet feeling like you’ve got nothing to wear…especially if you’re...
emsteinbrink
Aug 2018 min read


Stop Panic Shopping and Start Building Your Style Strategy
Does this sound familiar? A big event lands on your calendar, and you’re panicked because nothing in your wardrobe feels right. So you...
emsteinbrink
Aug 1820 min read


Your Body Isn’t the Problem, Your Strategy Is
“I can’t dress the way I want to until my body changes.” That is one of the most painful lies women carry around with them, and one...
emsteinbrink
Aug 1320 min read


How Brooke Janousek Went From Compliments to True Confidence
It’s one thing to talk about style shifts. It’s another to hear someone describe how that shift changed how they walk into every room. ...
emsteinbrink
Aug 1127 min read


Why Nothing in Your Closet Feels Right Anymore
Does it feel like your business and personal growth have outpaced your closet? That feeling when you look at all the nice things hanging...
emsteinbrink
Aug 618 min read


How Authentic Style Builds Better Business Than Playing It Safe
You open your closet, look at the perfectly appropriate clothes in it, and feel like nothing fits. (And I’m not talking in terms of...
emsteinbrink
Aug 415 min read


How Natalee Shimerdla Broke Free From the Style Rules
From the outside, Natalee Shimerdla always looked polished and professional. People took her seriously in her corporate job and her...
emsteinbrink
Jul 3025 min read


The Hidden Style Rules Holding You Back (and How to Break Them)
You may not realize it, but you’ve walked around being bound by hidden rules for a long time. Rules about what to wear in this or that...
emsteinbrink
Jul 2816 min read


The Compliment Trap and How to Reclaim Your Personal Style
Style is about more than just your appearance. It’s a leadership tool that reflects personal authenticity and vision which requires...
emsteinbrink
Jul 2316 min read


When Your Clothes Don't Feel Like the Woman You're Becoming
You open your closet and nothing feels right. Everything fits, you have plenty of options, but somehow nothing feels like you . That...
emsteinbrink
Jul 2011 min read


When Your Style Stops Working It's Time for a Strategic Shift
Staring at a closet full of clothes but feeling like you have nothing to wear? If your style suddenly feels "off" or disconnected from...
emsteinbrink
Jul 207 min read
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